Labour

Case Studies

 

Labour

 

Objective
Using door-to-door distribution as a lower-cost alternative to direct mail, the aim was to achieve as close to 100% coverage as possible for a leaflet distribution to UK constituencies.

Method
We analysed the constituencies’ distribution requirements and determined the most relevant distribution methodology, which we then applied to each postcode sector. A combination of Solus,& Royal Mail Door to Door techniques are usually employed to achieve the best possible coverage.

Result
Working with the major political parties as well as individual MPs, we have been able to deliver their strategic and tactical messages to keep constituents informed on a highly cost-effective basis.